
2021
Project
Google used to enable creators to earn through AdSense, YouTube monetization, but not directly on publishing platforms or search. This is a large experiment to allows creators to receive paid gifts from their readers, directly on their content platforms, powered by Search.
Role
Senior UX designer
Responsibility
User research to understand TA
Built IA and user flows
Prototyping for internal & external testings
Delivered production-ready designs